Design & Thinking WORLD PREMIERE Newport Beach Film Festival

The Kickstarter-funded documentary Design & Thinking, long-awaited, is having its WORLD PREMIERE in Newport Beach Film Festival, Orange County on Saturday, April 28th. As a part of the Festival’s AA+D Series (Arts, Architecture + Design Series), this film brings forth the spotlight discussion of design thinking coming together with business and social change.

Design & Thinking was initiated in May 2011 by filmmakers Mu-Ming Tsai and Iris Lai, young and ambitious founders of Muris Media. After coming across the idea of “design thinking,” they were inspired by the mantra, “thinking by doing,” and started filming interviews right away with Taipei Design Center U.S., the San Francisco branch of Taiwan Design Center.

The film immediately made waves across media such as Metropolis, Fast Company and Core77 once launched on Kickstarter last July. Being their first production, the filmmaking team had no resources until the Kickstarter project raised more than $18,000 worldwide, modest as a movie budget, but still beyond the team’s initial expectations.

Newport Beach Film Festival approached the team to offer them consideration in the festival in March, when the film was not yet produced and submission deadline has just passed. However Design & Thinking was soon announced Official Selection and this World Premiere will kickstart the film’s world debut and following screening events worldwide.

For full list of participants & organizations in the movie, visit here.
Screening arrangements and schedule is available here.

Press release and stills are available here.